Strike Media worked with Paramount to place tickets to the exclusive fan screening of Bumblebee at Cineworld, Leicester Square. We set up competitions on Sunrise Radio and online publications such as Sci- Fi Now and HeyUGuys. We also sourced the official drinks partner for the event, RedBull, who provided cans for all of the seats in the cinema. We are currently working with syndicated national publications to place a 4 night VIP trip to California, where the majority of the filming took place.
On the run in the year 1987, Bumblebee finds refuge in a junkyard in a small Californian beach town. Charlie (Hailee Steinfeld), on the cusp of turning 18 and trying to find her place in the world, discovers Bumblebee, battle-scarred and broken. When Charlie revives him, she quickly learns this is no ordinary, yellow VW bug. Bumblebee will be screening in UK cinemas from 24th December