Strike were excited to work with Reel Cinema to announce the arrival of their brand new cinema in Blackburn. Strike worked with both trade and consumer press to share the news of Reel’s latest venue!

In the build-up to the opening, the news was featured on key trade sites Variety, Screen International & Celluloid Junkie as well as local publications such as Lancashire Telegraph and Blackburn Life. The Strike team also worked with key members of the Reel Cinema team to organise interviews with local broadcast outlets including BBC Radio Lancashire and Capital Lancashire.